The concept of peer-to-peer lending in Europe is quite simple. On the one hand, an investor would like to lend through P2P lending platforms, on the other hand, a borrower.

Anyone who first hears about peer to peer lending and its amazing high-netting return potential is incredulous about all of its claims…I was…you were….everyone was! It just sounds like a scam.

After the initial skepticism was overcome (through research and a bit of trial and error) You got hooked but still found it hard to explain to others how it all works. How and why peer-to-peer lending platforms are capable of generating annual return rates between 8% and 10%….those numbers just sound too crazy to be true….

The UK is renowned for its robust economic muscle. However, this has not been the case all through. A barrage of disappointing financial reports proved one of the most recent UK Recession in 2008-2009. This economic recession in the UK affected many areas including banking and investment firms.

Peer-to-peer lending is a contemporary name for an old practice. People (peer lenders) lending funds directly to family, friends, and acquaintances. The modern p2p website utilizes the internet to introduce borrowers and lenders investing in p2p loans worldwide.

Peer-to-peer lending, or most-commonly known as P2P lending, is a financing method that matches individuals and businesses who need to borrow money with others who want to invest their money without the need for any financial institution as an intermediary at an agreed fixed interest rate.